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humanpropensity Oh yeah, but like it has been throughout ad tech history they're going to wait too long until it is too late and pretend IPs work until way after they actually do, and then a whole new set of companies will pop up to manage the next set of things...On twitter.com
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Mood +2 🙂
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humanpropensity Right now I'd bet 75% of cos think that using IPs is their solution for the end of 3p. Like you are already 3 steps ahead and the industry is 2 steps behind.Permalink On twitter.com
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Mood +3 🙂