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trodrigues Rich_Harris By a significant majority most of those ads, at some point in the ecosystem, have to pass through either Adx or DFP, both of which Google fully controls. Restricting ads on those platforms would effectively alter the entire marketplace...Permalink On twitter.com
Mood +1 🙂
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trodrigues Rich_Harris If Google really wants to make this change as to what ads are 'ok', they could enforce it more effectively over a far larger portion of the web by doing so through ad tech instead of Chrome. As such, it is hard to see the logic of handling it through Chrome...Permalink On twitter.com
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Mood +1 🙂
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trodrigues Rich_Harris Especially because I don't see this methodology hurting the truly bad ad tech - it does nothing to stop ransomware, clickjacking, scrolljacking, coinjacking and other arguably criminal behaviors that could *absolutely* be blocked at the DFP or AdX level if they cared to.On twitter.com
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Mood -10 🙁