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AmyVernon anildash thebestjasmine Perhaps some terrible sales/adops departments? I've definitely seen that occur in medium to small publishers. But I've made sure that every place that I've worked understands that environments that create clickjacking as a common place occurrence lose more money than they gain.Permalink On twitter.com
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AmyVernon anildash thebestjasmine Having built the spreadsheets myself at previous publishers, I know that the strongest argument against the low bid floor and bad vendors is that the ones who most frequently send clickjacks cost more in loss of trust->loss of traffic than it gains...Permalink On twitter.com
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AmyVernon anildash thebestjasmine ... and most reputable publishers actively monitor for and attempt to block such behavior, either manually or by raising bid floor or cutting out vendors. Anyone I've ever worked with on the sales-side who tried to pitch sketchy exchanges got shot down pretty quickly.On twitter.com
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AmyVernon anildash thebestjasmine The advise I'd give to a company that did otherwise is: fire your ad ops and sales managers and hire some competent people who understand the environment. I've seen many publishers who hire quality in every other department neglect to do so in sales.Permalink On twitter.com
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