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Massiveness matters, NowThis caught on. digiday.com/media/nowthis-approach-launching-new-facebook-channels/?utm_medium=email&utm_campaign=digidaydis&utm_source=daily&utm_content=170721
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Exactly the type of smart move I was talking about in my article earlier this month. digitalcontentnext.org/blog/2017/07/14/publishers-can-beat-fraudsters-game/