Chronotope’s avatarChronotope’s Twitter Archive—№ 76,920

                        1. Web Video killed the web video star.
                      1. …in reply to @Chronotope
                        Seriously though. Web video is such a fking anti pattern.
                    1. …in reply to @Chronotope
                      And every time we do an analysis of how users watch web video... it turns out they don't.
                  1. …in reply to @Chronotope
                    The hubris of media: YouTube can't make a profit, but you're going to figure out how to make money on web videos. It'll be you for sure.
                1. …in reply to @Chronotope
                  Think about it: web video mostly doesn't at all match up with how users interact with the web. In fact it interrupts & slows it.
              1. …in reply to @Chronotope
                Just ride public transport and watch literally anyone with a smart phone. Or in an office. Or apartment. Or your parents.
            1. …in reply to @Chronotope
              Every time you see a user encounter web video, especially unintentionally--which happens all the time, they get a pained look.
          1. …in reply to @Chronotope
            It is worth repeating how almost every study (not performed by people who profit from promoting web videos) shows no one wants web videos.
        1. …in reply to @Chronotope
          Even serious wire cutters want to treat it as a channel, they don't want random videos popping up on the web.
      1. …in reply to @Chronotope
        Web video is the quintessential example of how news orgs would rather burn users for immediate profit than think about how loyalty matters.
    1. …in reply to @Chronotope
      Web video is just one more reason readers don't trust mainstream media. Because it shows we neither listen to them or care about them.
  1. …in reply to @Chronotope
    And 80% of these companies providing web video tools are extending the same open source code library and just stealing your money.
    1. …in reply to @Chronotope
      Millions of dollars being spent to have someone else set up videojs for you. What a scam.


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