Chronotope’s avatarChronotope’s Twitter Archive—№ 74,645

          1. I mean besides anyone who remembered the exact same thing happening to the term clickbait? Chronotope/818474928324378624
        1. …in reply to @Chronotope
          The irony in using a badly defined phrase that is a poor choice to talk about propaganda, lies and fraud is that it was an SEO decision
      1. …in reply to @Chronotope
        Aggressive liars and content fraudsters understand distribution systems better then publishers and can turn pubs' power against them.
    1. …in reply to @Chronotope
      This should have been the biggest takeaway from 2016, which made it very obvious. But publications keep trudging along with old strategies.
  1. …in reply to @Chronotope
    The media continues to willfully misuse 'clickbait' because it performs well in search and social...
    1. …in reply to @Chronotope
      So I'm betting we in the media will continue to hurt ourselves by misusing 'fake news' for a long time, because hey it brings the eyeballs.
      1. …in reply to @Chronotope
        This will continue even though it is *the very behavior* that created conditions for all flavors of fake news to prosper.
        1. …in reply to @Chronotope
          "Fake News": There's propaganda, lies and content fraud. Each is a very different problem with different solutions.
          1. …in reply to @Chronotope
            As long as we call all of these the same thing, we won't be able to properly deal with any of them. Journalists should know: words matter.
            1. …in reply to @Chronotope
              Also falling under the label "Fake News" petersterne/818479404380721152


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