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jbenton Pulled vertical visits into cookies, weighted vertical topics by visits, added to a user profile, generated a URL w/?topic=1/2/3...On twitter.com
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jbenton (we required sign-ins for the newsletter), and then you feed that URL to MailChimp, it pulls the newsletter from the URL...Permalink On twitter.com
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jbenton ...Which is a WP page that changes its output based on the URL parameters. Verticals were topped with select stories...Permalink On twitter.com
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jbenton ... & the select story toppers usually had a newsletter specific excerpt. The top 5 pop into that newsletter. That's what got sent.Permalink On twitter.com
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