Chronotope’s avatarChronotope’s Twitter Archive—№ 71,260

              1. whoa... what happened to Roll Call's layout?
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            1. …in reply to @Chronotope
              This is such a typically UX-blind bad layout.
              oh my god twitter doesn’t include alt text from images in their API
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          1. …in reply to @Chronotope
            I don't know what site I'm looking at b/c title small, center aligned. Date is before it for some reason. Almost no data in first scroll.
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        1. …in reply to @Chronotope
          First scan gives me a dateline and byline. Neither of which I care about. This image conveys no data. What is this article about? I dunno.
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      1. …in reply to @Chronotope
        Then, first scroll, I have to answer survey b/f getting anything but image. If this wasn't linked by someone I trusted I would bounce
        oh my god twitter doesn’t include alt text from images in their API
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    1. …in reply to @Chronotope
      There isn't even a conversion opportunity in the first eyeline on the first scroll, much less initial layout.
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  1. …in reply to @Chronotope
    I'm picking on Roll Call b/c they're stupid survey, but this is a pretty common set of layout issues. So bad.
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    1. …in reply to @Chronotope
      Look at the first scroll in a Gizmodo property as a contrast: - Informational image.
      oh my god twitter doesn’t include alt text from images in their API
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      1. …in reply to @Chronotope
        - First thing I see contextualizes w/related content & gives me a conversion opportunity if I don't like the hed.
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        1. …in reply to @Chronotope
          - Immediate CTA. - Headline takes up less space. - Byline w/human face on it. - Dateline uses taxonomy to tell me what this is about.
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          1. …in reply to @Chronotope
            First scroll has an annoying ad placement, but otherwise isolates the content to make the first part I read easy to see and not distract me
            oh my god twitter doesn’t include alt text from images in their API
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            1. …in reply to @Chronotope
              Look at how *much* space there is between the ad and the content. This stuff matters.
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              1. …in reply to @Chronotope
                I wonder if there is a rule at Gizmodo Media to make most preview images either informational or have a human face in them.
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                1. …in reply to @Chronotope
                  This stuff matters folks.
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                  1. …in reply to @Chronotope
                    You know who does information density *really* well? Meetup. Look at an event on Meetup and see how much you can take in cleanly at a glance
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