Chronotope’s avatarChronotope’s Twitter Archive—№ 70,565

            1. Has anyone noticed how *different* Facebook Live's marketing strategy is from its competitors?
              Permalink On twitter.com Twitter logo Chronotope’s avatar ❤️ 4 Favorites Mood 0
          1. …in reply to @Chronotope
            TV ads against big live sports events; billboards over middle-class-used highways. And the demo videos?...
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        1. …in reply to @Chronotope
          Short clips of normal people doing normal things. No crazy edits, no memes, no superstars, not for FB Live ads.
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      1. …in reply to @Chronotope
        What a huge contrast to Snapchat, whose ads have always targeted the ill-defined 'influencer'. No cryptic Times Sq wrap for FB Live.
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    1. …in reply to @Chronotope
      What a perfect encapsulation of FB's philosophy. Target the massive avg user over standout individuals. Msg: FB is for you normal person.
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  1. …in reply to @Chronotope
    Snapchat wants 10 DJ Khaleds with its ads, Facebook wants 10,000 dads stuck on roofs with its campaign.
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