-
MattSaccaro I think individual sites will survive but in a radically different form, basically as wellsprings for pushing content elsewhere
-
MattSaccaro The movement towards atomized news means eventually we'll see sites that understand articles as a set of components, not wholes
-
MattSaccaro Then the sites just have to understand platforms as limited contexts that can take particular components of an article.
-
MattSaccaro The failure of infrastructure cost to dive any further means processes to mitigate cost thru external publishing are important.
-
MattSaccaro Minimizing costs by narrowing traffic numbers to core site to a limited audience who can be highly programatically valued...
-
MattSaccaro ... seems to be the unavoidable direction we are going. To keep a journalistic mission, low value readers will be pushed to...
-
MattSaccaro ...consume content via platforms whose infrastructure costs publishers don't need to pay. And possibly who pay publishers.
-
MattSaccaro Or maybe we'll solve ad fraud and the bot problem and this won't be a concern, but that seems a lot less likely.