Chronotope’s avatarChronotope’s Twitter Archive—№ 66,772

              1. I really hate how analysis of ad blocking as a battle between tech companies removers user agency from the discussion.
            1. …in reply to @Chronotope
              The problem w/most ad tech/ad blocker analysis is same as w/start up biz analysis. Normal reporting doesn't work. It functions cancerously.
          1. …in reply to @Chronotope
            Most of the companies & products are bombs in an ecosystem, slowly chiping away at foundation in exchange for enriching "founders" at top.
        1. …in reply to @Chronotope
          I mean, think about it. If ad tech or ad blockers fully succeed at "extracting" value from the market, they collapse b/c no content remains.
      1. …in reply to @Chronotope
        Basically current publisher play is: shelter in aggressive platforms. Hope that will carry them through inevitable armageddon in ecosystem.
    1. …in reply to @Chronotope
      Just as self destructive. We ceded ad product business once already and we can pull our heads out of the sand & see exactly where that leads
  1. …in reply to @Chronotope
    But as long as journo orgs see themselves "audience companies" they are never going to recover.
    1. …in reply to @Chronotope
      Literally anything else can be made more effective at delivering audience than journalism. So what are we solving for exactly?
      1. …in reply to @Chronotope
        But point me to ONE VC funded media startup launched w/a business plan other than "make audience numbers to up"? Same mistakes over & over
        1. …in reply to @Chronotope
          Chronotope *go up. Ugh. The heat wave is killing my focus.
        2. …in reply to @Chronotope
          The only thing being "disrupted" is common sense.
          1. …in reply to @Chronotope
            Here's the awful reality: there is no working sustainable business model for legitimate small-medium digital media companies. Disrupt that.


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