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GroupM, the agency supporting ad blockers digiday.com/agencies/fix-user-experience-first-groupm-wont-pay-ads-forced-ad-blockers/ also attempted to block transparency in industry campaignlive.com/article/big-not-cheat/1398090?utm_content=buffer99d70&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer
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GroupM pushes great PR supporting ad blockers while a media agency transparency report "at best,... paints them as dirtbags."
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So... laugh or cry?
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Mind you I don't know if everything by GroupM is shit, but they are responsible for 1/3rd of the ad market, so how was your ad UX today?
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If you weren't blocking them that is.