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If you are looking for open source alternatives to measure the major engagement metrics without spending thousands of $$$ on 3rd parties...On twitter.com
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... then robflaherty's stuff is your jam. Engagement Time - riveted.parsnip.io/; Scroll Depth - scrolldepth.parsnip.io/; and ...Permalink On twitter.com
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robflaherty ... Viewability - screentime.parsnip.io/. Also, here's an open source alternative to Google Analytics- piwik.org/Permalink On twitter.com
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