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bluechoochoo I'd say if the goal is to gain Performance, Publishing orgs can deliver 2/3 - Editorial Quality-Quantity-Technical Quality
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bluechoochoo Which is to say, Quantity is a function of Distribution, as is Edit Quality IMO. Given enough of either, distribution solved.
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bluechoochoo Any pub can move quickly (quantity) with bad content and have some success if their platform is good.
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bluechoochoo (Those people are effective content spammers and gray publishers)
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