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mathewi "Websites can be made “AMP-compliant,” by including a piece of code from Google’s ... on their websites." fortune.com/2015/10/07/google-amp-news-mobile/
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mathewi Even assuming that Google isn't proposing a wholesale switch (which it looks like it is to me) there's still massive technical cost
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mathewi Publishers would have to maintain two pages, expensive in its own right. Esp when no CMS is programed to generate AMP code.
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mathewi And restrictions of AMP would still fall down on to the standard pages. You can't even use standard CSS github.com/ampproject/amphtml/blob/master/spec/amp-html-format.md#stylesheets