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alextcone pbannist kfranasz There's two issues probably. The first is, as has been stated, legit vendors serve malware and get tagged. The ecosystem is too complex to make the true source of such ads clear, so the ad provider is blamed. I honestly understand this position. They should do more...Permalink On twitter.com
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Mood +1 🙂
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alextcone pbannist kfranasz The second issue is likely that they consider cookie sync and the other identification tactics to be malicious (this is not an uncommon stance) and since most IVT detection vendors use fingerprinting as a way to try to detect bots, they get scooped up as malicious as well...On twitter.com
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Mood 0
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alextcone pbannist kfranasz This is a strong argument for APIs like Trust Token IMO. We need better tools for fraud detection than fingerprinting tactics. I don't consider this stuff to be outright malicious and wouldn't block on that setting, but I understand why they do...Permalink On twitter.com
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Mood +2 🙂
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alextcone pbannist kfranasz That said, I surf with a custom plugin that just makes every iframe a sandbox and that usually stops any malicious ads without additional network blocking. There are more nuanced tactics possible.Permalink On twitter.com
Mood -2 🙁