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luk_wlodarczyk robinberjon pbannist Hmmm sorry, I read GTM as GAM earlier & didn't think much of it. I agree the code residing in GTM is a little weirder. I guess it implies that there is some sort of trigger behavior being built into GTM? It would make sense since, as you say, brand pages would want to do that.
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luk_wlodarczyk robinberjon pbannist If you are an advertiser it would follow that you'd want to push an interest group up to visitors easily inside of GTM. They could make a UI for it. It would def be an interesting way to roll out an origin trial that I would think is somewhat unprecedented?
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