Chronotope’s avatarChronotope’s Twitter Archive—№ 147,416

      1. …in reply to @jaypinho
        jaypinho aripap Publishers have contracts with IAS to do brand safety. IAS says we're also going to use our scraping of this page to generate key values and make them targeted in DMPs, giving us another cut of the bid. Publishers say: no we don't want you undercutting our contextual efforts...
    1. …in reply to @Chronotope
      jaypinho aripap And then IAS says, if you try to stop our business of selling your inventory we'll pull our brand safety tech, even though it wasn't in the terms of the contract. Publishers then have no choices because they need the brand safety terms even if they don't want the resale.
  1. …in reply to @Chronotope
    jaypinho aripap Did you read the article?


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