-
Myles_Younger Ryanbarwick astaniscia86 Interesting... this has gotten more nuanced in it's language since my last read, but basically similar in what it is saying - support.google.com/admanager/answer/2880055?hl=en
-
Myles_Younger Ryanbarwick astaniscia86 It now says at about half way that it is also used for personalization, but not tied to other identifiers it looks like: "PPID for Programmatic (Beta) only applies to the share of your traffic where third-party identifiers aren’t available."