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JasonFBennett Yeah, I have absolutely no idea but, considering how different the style of content is, I suspect it is strongly leaning into the high bounce rate side. I always think about the time NYT tried to sell a op ed only subscription that totally didn't work.Permalink On twitter.com
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JasonFBennett I have no evidence currently but I suspect that op eds drive clicks but do not have much value to users, not enough to pay for it, beyond a few very stand out names that readers actively follow, but don't actually see as a part of the mother publication.On twitter.com
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