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dialtone_ eric_seufert Sure, but let's say you target an equal slice of users on both platforms. The userbase of Android is significantly poorer than the userbase of iOS, so you have a much higher chance of "catching a whale" on iOS just because there are more of them...
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dialtone_ eric_seufert As I understand the demographics, my point is even if I was targeting totally at random, iOS users would give me a higher return on my marketing buck than Android users targeted under the same rules.