Chronotope’s avatarChronotope’s Twitter Archive—№ 134,874

  1. …in reply to @swodinsky
    swodinsky whet I'm pretty sure that Twitter just runs whatever video tweet it thinks you'll like into your timeline to artifical create more video inventory? Like Gatorade isn't actually sponsoring a tweet, it's just paying for preroll and Twitter is creating it through unorganic impressions.
    1. …in reply to @Chronotope
      swodinsky whet I was originally going to call them "unnatural" impressions, but I don't think that's the term of art here, def organic vs non-organic, but it is much more descriptive of the deeply weird effect this has on the interactions between brands and random tweets.


Search tweets' text