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I don't think people realize that the example of selling in-game items is a REALLY BAD example of digital item sales that you don't want to reference because it comes with a ton of shitty context and implications of gambling. Just don't do it! There have to be better examples!
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And if you can't think of a better example than a despised system currently under investigation by multiple governments and on the road to being illegal in at least one country... maybe your product is bad?