-
mkramer BricolageYumYum ubiquity75 There is only one digital currency and it is user data. The shift to subscriptions is inherently connected to the need to collect data when it is no longer possible to easily do so via ad tech. Tech Capital has a long history of subsidizing products to get that data, now people.
-
mkramer BricolageYumYum ubiquity75 What distinguishes platforms that provide subs is those that do so for the user data vs for the creatives. So Patreon is a good example of creatives not data. But not every platform is so positioned against collecting user data.
-
mkramer BricolageYumYum ubiquity75 The other market pressure at play here is the perception that people will *pay* for privacy, and so there's a market position and profit to be made on both sides of the line - subs for data and subs Explicitly Not For Data.