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I am having a hard time taking the 'can you report on surveillance effectively without using the surveillance data' debate seriously because you literally can't do anything without being caught up in surveillance, which is the point.
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It's why I still often think of kashhill 's attempt to unplug from big tech. It's in the metaphorical air. nytimes.com/2020/07/31/technology/blocking-the-tech-giants.html
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I think this is a place where "the master’s tools will never dismantle the master’s house" is a nice sentiment, but when there are no other tools, it's better to use the tools against themselves than to do nothing.
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When getting involved in talking about surveillance capitalism you realize that the rules of capitalism are extended: our society cares more about things with $ value; and is concerned more with the actual surveillance data b/c it = value, whereas abstract surveillance does not.