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Leave no physical surface unmonitized! (Honestly, this sounds like something written by a modern Dante) thedrum.com/news/2020/02/26/will-uber-and-lyfts-car-top-ad-pivot-open-data-gold-mine
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It really gets nightmarish if you spin out the logic even a little, like if you're getting paid more by providing a larger surface doesn't this provide an incentive for drivers to get huge, & t/f more polluting, cars so they have more surface area to put ads on?
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