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swodinsky AndrewCouts Yeah, and the idea that organizations are out there like TAG or IAB charging people tens of thousands of dollars to 'certify' that data and the process of collecting it--as if it was even possible for it to be Truly Accurate--is so gross. And...
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swodinsky AndrewCouts It's incredibly shitty as we're thinking about more privacy-focused alternatives to ad tech because we have to measure up to these pretend qualifications, as if they are real, because ad tech goes around talking like everything is perfectly precise.