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swodinsky Now I really want to know if the Times Square billboards get different pricing on parade days and if some parades are valued higher than others.
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swodinsky Also, 'what is ad fraud on a taxi cab?' gets real interesting the longer you think about it because what if it is refusing to leave high wealth areas that get drivers maximum CPM? Now I'm thinking about ads deforming cabby service & accidentally red lining communities even worse
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swodinsky Also, imagining some cab driver hacking the clock to make ads show double time. Or the GPS to make the top value ads show up in weird places. Like a cab rolling through slums with a Rolex ad.
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swodinsky God the more user targeting accounts for assigned value the worse the possibilities get.
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