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Remember when we came out of 2016 and all the journalism outlets were like 'we learned our lesson and won't do horserace coverage of presidential elections anymore' ashleyfeinberg/1152012410959515648
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May 4, 2016: "Flooding the zone with horserace chatter means less time, energy, and resources for substantive coverage." theintercept.com/2016/05/04/beyond-schadenfreude-the-spectacular-pundit-failure-on-trump-is-worth-remembering/
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Jun 21, 2017: "It just seemed so obvious that that’s what we should do. But there was a breathless obsession with the horserace and just doing what everyone else was doing." buzzfeednews.com/article/stevenperlberg/how-the-guardian-lost-america
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The lessons of history don't work if you don't pay attention to them.