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This is literally the only time I've seen someone sufficiently explain to regular citizens how pervasive, exploitative & just normalized bad ad tech & user tracking is. Facebook isn't exceptional, just more visible. This makes that point so effectively kait_tiffany/1128279445830283265
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Readers, and likely the type of journalists who give awards, don't understand how difficult and therefore rare this type of explanation is, but it is award material. An act of real and impactful journalism.
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I applaud kait_tiffany for doing something very difficult: not revealing something that was being hidden, but for making clear a thing that is in plain sight. A significant but more rare journalistic skill.