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acfou thezedwards swodinsky kenshoo securitytrails MSFTAdvertising SearchengineL GinnyMarvin adtechmadness I still wonder if there's a degree in which it isn't just for profit but also to fulfill existing contracts which Yahoo would otherwise fail to meet. It isn't uncommon in deals like Bing+Yahoo or with advertisers that Yahoo might sell to directly to have a guaranteed min.
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acfou thezedwards swodinsky kenshoo securitytrails MSFTAdvertising SearchengineL GinnyMarvin adtechmadness If that's the case, could you imagine them meeting those minimums? Who uses Yahoo search?