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swodinsky I have no proof, but I'm pretty sure Yahoo is selling search ads, underdelivering b/c who uses Yahoo, and then purchasing content-looking ads in Taboola & Outbrain to get extra traffic to fulfill their delivery promise.On twitter.com
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Mood +3 🙂
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swodinsky That's what it looked like before when the links were going directly to search. Now there's this creepy passthrough so... something extra is going on. Assuming this is them, it would be there presumably to 'clean' the clicks to make them look as if they are organic SERP arrivalsPermalink On twitter.com
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Mood +2 🙂