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acfou eric_seufert AdamSinger swodinsky lol missed that post when it came out. I'm too busy rn to go into detail, but brands clearly care, which is why they are pulling money from the marketplace and moving from agency to in-house and publishers care because this directly turns into money taken out of their pocket...Permalink On twitter.com
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acfou eric_seufert AdamSinger swodinsky I'll mark this to come back around to with a longer response, but fake metrics are definitely not surmounted by marketing frameworks, because the counting of fraud is also bad. All it takes is a little time digging into the code to know much of it doesn't work.Permalink On twitter.com
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acfou eric_seufert AdamSinger swodinsky If you mean that there are agencies that build these loses due to bad tools into their budgets, I'll give you that one, but not sure that counts as a good thing.On twitter.com
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