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This is two case studies: the most optimal version of how a journalist should conduct an interview AND how no CEO should act in an interview huffingtonpost.com/entry/jack-dorsey-twitter-interview_us_5c3e2601e4b01c93e00e2a00
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Jack is truly giving a baffling performance here. No energy, not even an attempt to drive the conversation, no mission, no transmission of vision. It really seems like he has had no media training, which at this late date would be an act of supreme hubris and ego on his part.
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I mean, this is a really great interview, but also it's extra great because Jack appears to be talking from inside his own personal miasma. Was he high?
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Typical exec speak would have been boring and equally lacking real information, but at least he wouldn't look incomprehensible and incompetent.
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Even when it feels like he has a clear point in mind, he can't seem to make it.