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			Is it? TheDrum/1057970526117879813
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			It amazes me that we know all the sources of industry trends numbers for videos were fundamentally bullshit and Snap is failing but the Gospel of Video is still going strong. I feel a religious reference is well justified here, because what else do you call belief with no proof?
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			A bet: 8 seconds isn't engagement time. That's just how long it takes to escape autoplay videos.
 Chronotope’s Twitter Archive—№ 96,847
Chronotope’s Twitter Archive—№ 96,847