Chronotope’s avatarChronotope’s Twitter Archive—№ 95,419

                        1. This is a good thread. Worth noting: it touches but does not go into detail about the anti-privacy arms race that media companies must participate in. robinberjon/1043958124925906945
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                      1. …in reply to @Chronotope
                        Also, yeah, browsers can make it a lot harder to track you and fixes absolutely need to be made at that level. But also there are fixes at the ad tech level that could be performed by Google alone and that could change the whole marketplace...
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                    1. …in reply to @Chronotope
                      If you are an average web user you are likely not aware that even when you're not seeing a Google ad, Google's ad server (previously: Double Click for Publishers) controls the majority of ad serving on the web. Any security they enacted there would become a web standard instantly
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                  1. …in reply to @Chronotope
                    Google could create more significant privacy settings and technical restrictions (like say... forcing iFrame sandboxing) that would solve almost all privacy issues for the majority of web users.
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                1. …in reply to @Chronotope
                  It would also shut down almost all browser hijacks you've ever encountered.
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              1. …in reply to @Chronotope
                If Google or the ad tech industry operated on a model that cared about the threat to customers they could fix it and create a safer more private web with a minor tiny change.
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            1. …in reply to @Chronotope
              They don't. And they continue to make Chrome worse for privacy with every release while their competitors are moving their browsers towards increased privacy.
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          1. …in reply to @Chronotope
            There's a reason and that reason is that Google lives off your data and its simply too cowardly to use its market weight to create real change, disruption, or innovation. Remember that every time you deal with their products.
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        1. …in reply to @Chronotope
          GDPR has given the ad tech a huge opportunity to give a crap about users and double down on content-based metadata. digitalcontentnext.org/blog/2017/11/14/personalization-without-people-happens-no-one-can-track-consumers/
          OpenGraph image for digitalcontentnext.org/blog/2017/11/14/personalization-without-people-happens-no-one-can-track-consumers/
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      1. …in reply to @Chronotope
        It hasn't. It won't. There are going to eventually be consequences and those will have to be on out to the ad tech industry. That industry will *have* to reform. This has to be fixed and it needs more than browser changes. brave.com/adtech-data-breach-complaint
        OpenGraph image for brave.com/adtech-data-breach-complaint
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    1. …in reply to @Chronotope
      It is tempting to treat this as an engineering problem - robinberjon/1043958164125876224 - but it isn't only that. It's an ecosystem problem, a regulatory problem, a monopoly problem, and a people problem. Google won't magic-fix this, even though they likely could. So we must dig deeper.
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  1. …in reply to @Chronotope
    Which is not to say robinberjon is incorrect, he is totally and 100% correct in saying browsers must fix this issue on their side. But also, more than that needs to be done because the problems of user privacy are more than engineering problems.
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