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Getting so many Spam calls it is actually starting to alter how I use my phone.
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I've been thinking a lot about this lately, especially as being forced to deal with this more and more alters my behavior in ways I'm increasingly aware of. This is a cycle mail and email have gone through in different ways with different results. And other platforms go through.
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Digg vs vote manipulation. Reddit vs RedP*ll. MySpace's spam problem. Display ads have been altering how we interact with the web all along but we've just started talking about it. Which is sort of weird...
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But think about it: the right sidebar might have been treated radically differently by designers and users if history had taken a different turn in regards to digital ad design and placement.