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IMO - Transparency is better. Brands will adapt. Just imagine this crazy idea: they end up having to compete on building better products instead of marketing tricks? MikeIsaac/1012771314220687360
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But also you better believe I'm going to start peeking at what other publishers are doing.
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Wow the NYTimes is really into advertising their food content. Like... REALLY into it - facebook.com/pg/nytimes/ads/?ref=page_internal
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Holy crap The New York Times *COOKS* webrecorder.io/aramzs/facebook-publisher-ads/20180629213027/https://www.facebook.com/pg/nytimes/ads/?ref=page_internal
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109 different individual ads from NYTimes on Facebook. Topics: mostly food, some crosswords, a few news.
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The only ad from The Atlantic is for one of their Sponsored Content posts. facebook.com/pg/TheAtlantic/ads/?ref=page_internal
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Vox is All About those sponsored content videos - facebook.com/pg/Vox/ads/?ref=page_internal
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I don't know wtf this Gizmodo ad is about, but I feel like I don't have the requisite shrooms. facebook.com/pg/gizmodo/ads/?ref=page_internal